5 Things To Do For Your Blog During Lockdown
01 / Learn How to Use Google Analytics Properly
I mean, fair enough if you're already a whizz and know the ins and outs of behaviour flow funnels, the difference between a property and a view, and can create your own dashboards in your sleep but I certainly didn't. So, I recently spent some of my free time doing one of Google's free training courses.For anyone that's interested this Google Analytics for Beginners Course is the one I did and it took a few hours to complete. It was so useful and I genuinely learnt so much. Watch out, data kweeen coming through. But in all seriousness, understanding your reader's demographics, what pages they reach your site from, how long they spend on your blog and where they exit from is really useful to know for both creating future content and edits to current posts!
02 / Reply to All Comments
I am SO guilty of reading through my blog comments as they come through but forgetting to go back to them and actually reply. I find Blogger doesn't work brilliantly on mobile which makes sitting down and getting back to people on my desktop more of a task, hence why it often gets overlooked... I know I'm just making excuses but replying to blog comments is one easy thing to be doing during these long days to help foster those online friendships and communities.
03 / Check for Broken Links
When isn't there a good time to check for broken links? Every time you think you've made some good headway with clearing them, a quick check later and bam, another 80 to sort through. This is the Broken Link Checker that I use, but they're all much of a much. Clear those broken links, people!
04 / Revisit Old Posts and Make Them More SEO Friendly
I don't know about you but I'm alwaaays learning more and more about SEO and how to improve the content on my blog. When I first started writing these posts I had no idea about meta descriptions or the importance of file names, so it's fair to say a large chunk of the content here on Becc4 isn't search engine optimized. Now, going through and editing loads of old posts may not sound like the best way to spend an afternoon, but considering some of us have more free time than we know what to do with, now's the time to get to it!
05 / Start Pinning All of Your Blog Posts
And when I say pinning, I mean properly pinning. Pinning your blog posts with optimised creative and copy, and onto relevant boards. Pinterest is my second biggest source of referral traffic so it's definitely worth getting into! I recently made pins for lots of my older, but popular, posts to help drive traffic to those. If you're still a bit lost with the whole Pinterest thing, I've written a whole blog post on How I Hit 3 Million Monthly Unique Viewers on Pinterest which is a great place to start, if I do say so myself!And there we have it, 5 Things To Do For Your Blog During Lockdown... Which of these will you be making a start on first?
16 comments
I spent part of this afternoon going through 1800 comments/spam comments on my blogs. Honestly, about 5 were real comments. Some are really hard to try and figure out if they're spam. When you look at the email address you can usually tell. Any tips on this? How do you personally decide if to reply or not? Thanks x Natalie x
ReplyDeleteI really need to edit some old posts but it's just trying to find the motivation to do that! I've done a broken link check which I actually don't mind doing as I try and do it once a month so it doesn't seem like a gargantuan job! x
ReplyDeleteLucy | www.lucymary.co.uk
Great tips! I definitely need to learn Google Analytics properly because I don’t think I’ve ever really understood it, haha! I’m also trying to pin all my posts, hoping to see results! Hope you’re doing well x
ReplyDeleteErin / Everything Erin
Love this idea!
ReplyDeleteThis is fab! Definitely some good advice that I’ll be trying out x
ReplyDeleteLoved this post! Definitely have no idea what the first one is about so safe to say I’ll be checking out that course tomorrow 🙈😂
ReplyDeleteKatie x
www.katiefloss.com
This is a great post! I've been fixing broken links and making the SEO on old posts better, but I definitely want to learn more on Pinterest. I don't really use it in the best of ways, so i'm definitely going to check out your blog post! xx
ReplyDeletewww.styleandsplurging.net
Using Google Analytics is one I've been meaning to do since lockwdown started, haha. I'm usually not a fan of graphs and numbers and all that stuff, so it'll have to be on a day where I'm SUPER motivated. Wish me luck! And thank you for this post, hopefully it will motivate others too! :)
ReplyDeleteJulia x
Last Post: How To Spend 48 Hours in Florence, Italy | https://juliaspeaksbeauty.blogspot.com/2020/04/how-to-spend-48h-in-florence-italy.html
Some great ideas here. I need to learn more about SEO (leave that to my husband!)
ReplyDeleteI really need to do some of these tips! Particularly going through and getting rid of the tonne of broken links! I’m also really bad for not replying to comments so I’ll try and do that too.
ReplyDeletePaleGirlRambling xo
palegirlrambling.co.uk
I love this! I really need to learn how to use Pinterest properly!
ReplyDeleteExcellent tips on here, thank you very much for sharing. I'm still learning everything about proper blogging so this is really helpful. x
ReplyDeleteI definitely need to get more into Pinterest, trying to find the time to do everything with a toddler and a husband still working full time. Great post xx
ReplyDeleteI’ve lost momentum with blogging as last year was just a complete mess for me with a break up and lots of trying to pick myself up, so I really lost the love and motivation.
ReplyDeleteI’m now ready to pick it back up and a few of the points in this have really made me think “yes, lockdown means I can get my mojo back”.
So thank you for posting!
I am so guilty of forgetting to reply to comments as well, definitely taking this time to reply to them more and also on my instagram! xx
ReplyDeletewww.iridescentplaces.com
Thanks for the tips will definitely be revisiting some of my old posts and making Pinterest friendly pins!! Xx Carolina
ReplyDelete